BRANDing

ELEMENT

Service

Brand strategy, Visuals, Brandbook, infographic design

Client

Element

Year

2022

INTRO

Element are sustainable woodbuilders and already had a start of their branding. I helped them to restructure, redefine and add what needed and combine all their elements in one brandbook.

MY TASKS

  • Brand Identity (redefining mission, vision)
  • Logo finetuning
  • Visual language (photo, font, insta, containers, flags, etc. )
  • Brandbook
  • Infographic design  (print, socials)

BRANDBOOK DESIGN 

I Helped the boys with defining mission and vision, added some colors, found a matching font and created a visual style for their brand. And combined all the elements in a brandbook.

INFOGRAPHIC DESIGN 

Element gets a lot of questions why it is sustainable to cut the wood. Through an infographic we explained the whole process from growing a tree to end of life of the product.

The infographic will be shown in presentations, as poster and is restructured as tiles in instagram.